Client: Nespresso (concept)

Brief: Expand Nespresso’s pod offerings by introducing authentic matcha blends designed for their existing espresso machines.

Target Demographic: Wellness-focused consumers and tea enthusiasts seeking premium convenience without compromising tradition.

Challenge: Preserve the ceremonial essence of matcha within a modern, pod-based delivery system while aligning with Nespresso’s sleek brand image.

Approach: Developed a minimalist packaging system and capsule design in calming green tones, combining premium Japanese matcha with Nespresso’s signature format and elegance.