Smart Swim, a premium pool construction and outdoor design company specializing in pools, hardscaping, and landscaping.

Develop a full-scope brand identity and marketing system that reflects the company’s modern, professional approach to custom outdoor living.

Homeowners seeking luxury backyard transformations, with an emphasis on design-savvy clients who value clean aesthetics and lasting quality.

 Delivered a cohesive brand system including logo design, print collateral, branded apparel, digital content, and a sleek new website — all anchored by a wave-driven icon and bold, friendly type.

Designed a vibrant, modular poster system using bold color blocking, accessible typography, and infographic-style layouts to spotlight trailblazing figures, inventions, and milestones.

Brand Identity

Branding & Naming

Logo Design

Brand Graphics

Visual Style Guide

Rebranding & Brand Refresh

—

Graphic Design

Print Design

Digital Design

Infographics & Icons

—

Web & App

Website & App Design

Digital Assets

Responsive Design

—

Social Media

Profile Design

Content Creation

Social Strategy

—

Creative Strategy

Creative Consulting